Morris Beegle is an entrepreneur and longtime advocate for the industrial hemp industry, with over a decade of experience producing leading events and building influential brands. He co-founded We Are For Better Alternatives (WAFBA) and produced 11 years of the NoCo Hemp Expo, along with international conferences including the European Industrial Hemp Association (EIHA) events in Prague (2024) and Berlin (2025).

Today, Beegle is leading new ventures including RootSource Media, IHI – Industrial Hemp International, and PrintOnHemp.org, while continuing his work with the Bio-Smart Group, an international consulting firm with hemp pioneer Paul Benhaim. His focus remains on advancing hemp, the bioeconomy, and sustainability through media, events, and global collaboration.